In its second year, Novalis Innovative Flooring elevated to the ranks of the five top Corporate Sponsors, such as Nike Golf, Hugo Boss, and Mandarin Oriental Hotel in its support of the BMW Masters 2015 Golf Tournament at the Lake Malaren Golf Club, November 10 – 14.
Novalis was the host sponsor of the tournament’s spacious media lounge and VIP Tent, and installed over 3,000 sq. ft. of its AVA™ commercial LVT. The flooring company’s presence was also evident with its brand placed along side BMW in signage at various tee’s and holes throughout the course during the weeklong event. A record 23,500 fans attended on Day 4.
Sweden’s 29-year old Kristopher Broberg won in a dramatic sudden death playoff with Patrick Reed of the U.S. to win the top prize of $1,166,000.
“As a worldwide brand, we are proud to be associated with BMW and international sporting events such as this,” said John Wu, president and CEO of Novalis. “This helps us build a stronger brand for our customers and distributors.”